• Ethnohistorical collection

Nameplate

Wall-mounted nameplate for the Dupuis Frères department store. Made of bronze, it features the department store’s logo. The 4 corners are decorated with a floral motif of 4 fleur-de-lis.

  • Accession Number 1992.26
  • Date 1938 c
  • Materials metal, bronze
  • Measurements 41 x 85,5 cm
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Historical context

This identification plaque for Montreal department store Dupuis Frères was installed in 1938, along with 7 other similar plaques, at each of the store’s Sainte-Catherine Street entrances. The logo is the store’s first emblem, created in 1910. It’s also the most iconic: as well as symbolizing the store’s golden age, it represents its most popular visual identity. Indeed, although Dupuis Frères has had another logo...

  • Accession Number 1992.26
  • Date 1938 c
  • Materials metal, bronze
  • Measurements 41 x 85,5 cm
Download PDF file

© Pointe-à-Callière Collection, 1992.026
Photo by Michel Julien

  • On display

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